The distribution price hits directly on suspicion of harassment and bullying in the entertainment industry
Peripera erases traces from Sujin and Naeun
(Female) Idle Sujin, April Naeun / Photo = Hankyung DB
Cosmetic brand Peripera was hit directly by the controversy over bullying and bullying that hit the entertainment industry. Following the suspicion of bullying by the group (girl) Idle Soo-jin, who was selected as the new muse, his traces were erased on social media, and the previous model, April Na-eun, was also suspicious of bullying within the group, and past posts were deleted.
On the 3rd, on Peripera’s SNS, all posts featuring Lee Na-eun, the previous model, were deleted. Lee Na-eun’s account has also disappeared from the follow list.
Na Eun Na has been working as a model for Peripera since the end of 2019. Peripera has only followed Na Eun’s Instagram account, showing off her courage, but posting all related posts as if she was conscious of the controversy over the recent bullying. In fact, before the photos were deleted, comments from netizens flooded the Peripera SNS posts featuring Lee Na-eun and quit following them.
April Na-eun disappeared from Peripera’s social media follow-up list / Photo = Peripera Instagram
Prior to Lee Na-eun, Peripera also suffered from the suspicion of school violence by (girl) children Soo-jin. Recently, it was announced that Sujin was selected as the main model, but the wave arose by claiming that a netizen who claimed to be Sujin’s middle school classmate had been assaulted by Sujin. Accordingly, Peripera deleted the photo of Sujin, which was scheduled to be released as a new model, from SNS.
In response, netizens are leaving comments on Peripera’s social media such as “Do good once”, “Peripera cheer up”, “It’s a gamble to write a model”, and “All models are lost”.
On the other hand, Na-eun was caught up in controversy over bullying by posting a revelation to an online community that a netizen who revealed to be the younger brother of April’s former member Lee Hyun-joo was bullied within the team. Lee Hyun-joo was bullied, and because of this, he suffered panic disorder and shortness of breath, and even tried to make extreme choices.
Ina Eun’s agency DSP Media completely denied the disclosure. DSP said, “It is clear that no one can be divided into perpetrators or victims by judging the circumstances or circumstances at the time.” Eventually, at the time of the’Tinker Bell’ activity, he expressed his intention to withdraw from the team,” he rebutted.
Then, Lee Hyun-joo’s younger brother revealed the emergency room records and revealed again that “My sister talked about bullying and harassment to the company several times.”
In response, DPS suggested a legal response, saying, “As a character named Lee Hyun-joo’s younger brother posted a one-sided revelation post, even an end of conversation could not be continued.”
Kim Soo-young, Hankyung.com reporter [email protected]
Article reports and press releases [email protected]
Ⓒ Hankyung.com prohibits unauthorized reproduction and redistribution