When I saw the products released by Samsung CES… ‘Holmt’ trainer on TV

An official from Samsung Electronics' US subsidiary is explaining the Neo QLED TV that is first unveiled at CES 2021 at the New York marketing center,'Samsung 837'. [뉴욕 = 박용범 특파원]

picture explanationAn official from Samsung Electronics’ US subsidiary is explaining the Neo QLED TV that is first unveiled at CES 2021 at the New York marketing center,’Samsung 837′. [뉴욕 = 박용범 특파원]

There was a reason to visit the fitness club before the Corona 19 incident.

This is because the trainer points out points that can be missed if you do it alone and helps you to exercise systematically.

However, after the Corona 19 incident, it has become difficult to expect such an appearance. Instead, these trainers met on the screen. One of the representative examples is’Peloton,’ which caused the home training (homt) craze in the United States, and’Mirror,’ acquired by high-end sportswear brand Lululemon.

These contents can now be met through Samsung TV.

This is thanks to the’Smart Trainer’ that Samsung Electronics showed for the first time at CES 2021. When you start’Smart Trainer’, the camera attached to the TV recognizes people’s movements and applies AI technology to help active exercise. Together with Samsung Health, which Samsung Electronics is currently servicing, this service is expected to be an important tool that provides personalized healthcare services.

Samsung Electronics unveiled its products exhibited at CES to foreign journalists and correspondents at the New York marketing center,’Samsung 837′. As CES was held virtually, this product showcase was the only opportunity to experience real products among CES-related events. In accordance with the guidelines of New York City authorities, only up to six reporters were allowed to tour the experience facility every two hours.

What caught the most attention was the emergence of new devices tailored to the Corona 19 era and software to support them.

The `Smart Trainer` is expected to enable `Homt` in the interim while working from home. This software applied to Neo QLED TV turns the TV into an exercise trainer.

An official from Samsung Electronics' US subsidiary explains about the Family Hub refrigerator with'Food AI' technology applied [뉴욕 = 박용범 특파원]

picture explanationAn official from Samsung Electronics’ US subsidiary explains about the Family Hub refrigerator with’Food AI’ technology applied [뉴욕 = 박용범 특파원]

The Family Hub refrigerator has also evolved in line with the Corona 19 era. As more meals are made at home,’Food AI’ is applied, allowing users to propose recipes based on their preferred ingredients. In addition, it is possible to place the necessary ingredients on the’shopping list’ and order online directly through the screen.

As the time spent at home increased, a new approach was needed for cleaning.

The newly developed robot cleaner Jetbot AI by Samsung Electronics has a new artificial intelligence-based’eye’. This is because the first robot vacuum cleaner is equipped with a high-performance artificial intelligence processor for object recognition from Intel. It is equipped with a LiDAR sensor, which is a technology mainly used for autonomous drivers, so it knows and avoids wires, socks, cups, and excrement of companion animals that existing products could not avoid.

The’Neo QLED’ TV, which has dramatically improved the existing QLED TV, received the most attention. This is the first time that a Neo QLED TV, which is released in 4K and 8K, has been released offline. In the large screen, the shape and movement of objects the size of a fingernail were clearly realized.

As Samsung 837 is the only one that can actually experience CES products offline, foreign media also showed keen interest. Dozens of media, including CNN, reported. CNN reported that “Samsung has evolved QLED one step further with Neo QLED, and it is surprising that the remote control is made of eco-friendly materials and solar cells.”

‘Samsung 837’ in the Chelsea area of ​​Manhattan, New York, is a consumer experience exhibition hall visited by 500 to 1,000 people a day before closing due to the Corona 19 incident at the end of last March. Samsung Electronics plans to close this facility until the Corona 19 situation is stabilized after the CES-related showcase exhibition is completed.

[뉴욕 = 박용범 특파원]
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