‘Tada Plus’, a luxury taxi released by Tada, earned 30% higher income than last year’s model taxi

Exemplary taxis hit the hardest in the taxi industry with Corona 19

On the other hand, Tada Plus recorded an average monthly income of 3.45 million won.

Private taxis joining Tada Plus by March

Up to 1.5 million won benefit planned

‘Tada Plus’ vehicle image / photo provided = VCNC

VCNC’s premium taxi calling service’Tada Plus’ drivers recorded an average 30% higher operating income than model taxi income last year.

As a result of analyzing the operating income statistics for each taxi vehicle type released by the Seoul city on the 8th, VCNC revealed that the average monthly income of the premium taxi Tada Plus driver was 3.45 million won, which is 30% higher than that of a model taxi driver (264 million won). Tada Plus is a premium taxi service provided by a private taxi driver, unlike the member taxi’Tada Light’.

According to the city of Seoul, model taxis were also hit hardest by the taxi industry as demand for transportation decreased sharply last year due to the spread of a novel coronavirus infection (Corona 19). The average monthly income per model taxi driver was 2.68 million won in the fourth quarter of last year, down 37.7% in the same period last year (4.3 million won).

Tada brand image / photo provided = VCNC

On the other hand, Tada Plus drivers recorded an average of over 3 million won per month, except in September, when the second corona19 spread in earnest. As VCNC launched a 50% unlimited discount campaign in December of last year, the demand for luxury taxis was driven into a plus. In December of last year, when the actual promotion took place, the average income of Tada Plus drivers reached 4.1 million won. During the same period, the average income of model taxi drivers was only 1.89 million won, less than half. Kim Mo (45), who joined Tada Plus in September last year, said, “The discount campaign conducted by the company during a time when the culture of caring for customers and drivers was established, and the reinforcement phase of distance was difficult. This is done,” he said.

VCNC plans to provide recruitment benefits worth up to 1.5 million won to private taxi operators who subscribe to Tada Plus by March. Tada Plus targets luxury taxis with an engine displacement of 2,800cc or more, and operators with more than 5 years of personal taxi experience or operating model taxis can participate.

Kim Jung-woong, head of VCNC Group, said, “Tada Plus is growing into a win-win platform for both taxi operators, customers and transportation platforms through high-level services and various win-win cooperation.” “The market together with drivers who want to lead the high-end mobility culture I will grow it.”

/ Reporter Jung Hye-jin [email protected]

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