Team color’Charismatic Red’…It is a symbolic color of the new world and reflects fan spirit
The image of a spaceship in the meaning of “We will show a baseball team that has never been in the world”
Spurs to make uniforms and mascots so that there is no setback in the regular season



Shinsegae Group has confirmed the team color, emblem and logo of SSG Landers.
First,’Charismatic Red’ was chosen as the color that symbolizes the club.
It contains the meaning of red color, which contains’passion for victory’ and’intense charisma’.
In addition,’red color’ is also a symbol of Shinsegae Group.
In particular, it reflects the fan sentiment that Incheon baseball fans have requested to inherit the heritage of Incheon baseball.
In addition, the image of a spaceship was applied to the main emblem.
At the top, the image of’landers’, one of the meanings of LANDERS, is landing on a new unknown frontier, and the new logo of SSG LANDERS is engraved in the center.
Shinsegae Group explained that it expressed the will to’to pioneer a new history of victory’ by introducing a professional baseball team that did not exist in the world.
As a new story has always unfolded after the discovery of a new continent and the landing on the moon, Shinsegae Group will also change the game of Korean baseball through SSG Landers and create a new story of victory in Incheon.
The club’s symbol was decided as’L’s’, an abbreviation of LANDERS.
There is no club in the domestic professional baseball world that uses the symbol of the’Apostrophe’s’ design, but in the major leagues, Auckland Athletics is famous as a club that uses the abbreviation of the team name A’s as a symbol.
An official of Shinsegae Group said, “We hope that various events using Landers’ emblem and logo will become a medium of pleasant communication between teams, fans, and regions. As the emblem and logo have been confirmed following the club name, we will spur uniform production and mascot selection so that there will be no obstacles in preparing for the regular season.”
/ Reporter Lee Jong-man [email protected]
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