Launched 6 types of online exclusive plans that are 30% cheaper than the previous one
Ease customer charge and expand options
Meaning of the launch of the’first report rate plan’ after the reservation system is implemented
Expected to intensify rate competition by expanding business autonomy
 ▲ SKT announced that it is launching a new’Untact Plan’ to enhance customer value, such as easing customer billing and expanding rate plan options. |
SK Telecom (CEO Park Jeong-ho, www.sktelecom.com) announced that it plans to launch a new rate plan’Untact Plan’ on the 15th to improve customer value, such as easing customer charge and expanding rate plan options.
‘Untact Plan’ is an online-only plan consisting of a total of 6 types, including 3 5G plans and 3 LTE plans, and can be subscribed to at SKT’s official online mall, T Direct Shop.
SKT considers the needs of customers who want to use mobile communication services’easy, simple and inexpensive’, and reflects the savings in distribution and marketing costs of the existing offline-based plan directly into the monthly flat rate, It revealed that it focused on’expanding the amount of data provided’.
Accordingly, the’Untact Plan’ was designed at a rate of about 30% lower than the previous rate, eliminating the terms of contract and combination and additional benefits of the rate plan that existed in the existing rate plan.
Looking at it in detail, 5G ▲ ‘5G Untact 62’, which offers complete unlimited data access for 620,000 won per month ▲ ‘5G Untact 52’, which provides 200GB large data capacity for 520,000 won per month ▲ 5G service for 30,000 won per month Three new types of mid- and low-priced rates, such as the ‘5G Untact 38,’ that can be used have been newly established.
In the case of ‘5G Untact 52′, SKT’s large-capacity LTE data plan,’T Plan Essence’ (KRW 69,000 per month, provides 100 GB of data), is almost the same as the amount used with an optional contract discount. He stressed that it became possible to use a large-capacity 5G data plan.
LTE is also expected to significantly ease the burden on customers’ charges with the launch of the’Untact Plan’, with a plan that allows users to use 100GB of data for the 40,000 won range.
SKT explained that the’Untact Plan’ is meaningful in that it has strengthened customers’ choice of mobile communication service charges in consideration of social trends that emphasize the importance of single family members and non-face-to-face channels.
The’Untact Plan’ can be subscribed to new (including number transfer) and device changes at T Direct Shop, SKT’s official online sales channel, and is also available when the self-sufficiency (OMD) terminal and SIM can be opened alone. However, you cannot sign up for simple rate change and used-and-use (OEM) terminals.
SKT predicts that the’Untact Plan’ is the first rate plan launched under the reservation reporting system in effect from December 10 last year, and it is expected that this will be the starting point for the intensification of price competition among operators in the future.
In particular, he explained that it is of great significance in that it responds to the demands of the National Assembly for the release of a rate plan that can reduce the burden of communication costs by reducing excessive marketing costs in the last state audit, as well as the demands of the government and customers to continuously ease the burden of charges.
SKT Marketing Group Head Myung-Jin Han said, “The industry’s voluntary rate competition is expected to intensify due to the expansion of business operator’s autonomy following the implementation of the reservation reporting system.” We plan to release it.”
