Customer-centered management and protection of consumer rights and interests by preparing various response plans at the group level
[스마트경제=복현명 기자] On the 17th, Shinhan Financial Group held the’Consumer Protection Reinforcement and Customer-Centered Management Declaration Ceremony’ at its headquarters in Sejong-daero, Jung-gu, Seoul, with Shinhan Financial Group Chairman Cho Yong-byung and CEO of major group companies attending.
On this day, Chairman Yong-Byeong Cho and CEOs of major group companies decided to take the lead in protecting financial consumers by practicing customer-centered management, and to come up with a variety of group-wide countermeasures to realize the basic rights of financial consumers and improve their rights.
First of all, Shinhan Holdings is strengthening monitoring to prevent damage to consumers by establishing a Group Management Division (CMO) through reorganization at the beginning of the year and establishing a common platform for the group. In addition, in order to strengthen internal control and protection of financial consumers, the status of the compliance officer of the landlord and the head of the audit headquarters was upgraded to vice president, and manpower in related departments was expanded.
In addition, a’foresight’ session is held every month at the group management meeting attended by the CEOs of all group companies to discuss key issues such as financial consumer protection and internal control policies, and the introduction of various internal control reinforcement policies such as the introduction of a preventive audit function as a whole. Pushing forward.
In addition, Shinhan Bank established a Consumer Protection Group at the beginning of last year and appointed a Chief Customer Officer (CCO) to manage the entire product sales process from the perspective of consumer protection. It is restricting the sale of investment products to branch offices that lack explanation.
In addition, Shinhan Card plans to provide differentiated customer service by reinforcing the consumer protection process from the customer’s perspective by establishing an integrated management system to utilize the voices of customers as digital-based management resources.
Shinhan Financial Investment also reorganized its organization for consumer protection management, including the establishment of the Financial Consumer Protection Headquarters, and Shinhan Life Insurance and Orange Life jointly held the’Joint Declaration Ceremony for Full Insurance Sale’ on the 3rd.
Yong-byeong Cho, chairman of Shinhan Financial Group, said, “Through this proclamation ceremony, we will establish a firm principle for customer-centered management and internalize a customer-centered culture in the field, and we will re-define all businesses centering on customers.”
Reporter Bok Hyun-myeong [email protected]
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