“The Ontact (online external activity) campaign in the Untact (non-face-to-face) era is the prerequisite for this by-election.”
This is a statement from an official on the side of the candidate running for the April by-election on the 1st. The outpost of’On Tact’ is heating up in the by-election of the mayors of Seoul and Busan. Due to the spread of the new coronavirus infection (Corona 19), face-to-face election campaigns were restricted due to the ban on gathering of five or more people in the metropolitan area. Each candidate’s strategy is to increase awareness and preference by using SNS and YouTube such as Facebook. However, the content of the video and message uploaded slightly differed depending on the candidates’ situation and election strategy.
Some of the videos of Democratic Party lawmaker Woo Sang-ho’s ‘shrewd quarantine life’. YouTube capture
Democratic Party lawmaker Woo Sang-ho, who has declared a run for the mayor of Seoul, recently uploaded a life-oriented video on YouTube titled’Sleek Seclusion Life’. This is the content of the daily life of Rep. Woo, who went into self-isolation for two weeks after contacting a corona19 confirmed patient on the 27th of last month. Rep. Woo is posting content such as’Lunch of Self-Person’ (December 29) and’Woo Sang-ho doing laundry’ (December 30) at home. In a video, Rep. Woo said, “I am the number one hand washing among men in their mid-to-late 50s,” and emphasized “the mayor of Seoul who does laundry.” The strategy to emphasize familiarity is an analysis inside and outside the Democratic Party.
Christmas greeting video posted on’Lee Eon-Ju TV’. YouTube capture
Lee Eon-ju, a former member of the Future Integration Party (predecessor of the people’s power), who had a strong projected image, has also recently uploaded a composite video, emphasizing the familiarity. On Christmas last year, a composite video of dancing to carols was uploaded, and on the 31st of last month, a new year greeting video with a similar concept was uploaded. Congressman Kim Jin-ae of the Open Democratic Party also said,’How long did it take to write the run declaration?’ I uploaded content that emphasizes intimacy. “For direct communication with supporters,” Congressman Kim explained.
Professor Park Hyung-jun of Dong-A University appeared in the’Cha Joong Jindam’ corner on the 30th of last month. YouTube capture
Candidates with strong image of commentators, such as Professor Park Hyung-joon of Dong-A University, try to keep the existing concept.
The’Cha Joong Jindam’ section, which started uploading to the’Park Hyung-Jun’s Thought TV’ channel in November of last year, is an election-specific’thesis content’. It is a content that reveals views on Jungkook in a moving vehicle, and on the 30th of last month, ’26 car-jungjin talks. I uploaded a video of ‘4 major points of watching the new year’s situation.’
Here, he saw, “①The vaccine war, the post-corona economy, the US-China relationship in the Biden era, and the relationship between South and North Korea are four major challenges”. Professor Park’s official said, “We are trying to keep the existing reasonable image by making the most of the YouTube channel.”
Kyungnam University professor Kim Geun-sik, who has declared a run for mayor of Seoul, is also taking the role of a regime sniper on Facebook. Prof. Kim told Facebook immediately after President Moon Jae-in appointed Justice Minister Park Beom-gye on the 31st of last month, “In the Samrye Super murder case in 1999, he ruled an innocent person as a murderer, and declared support for Roh Moo-hyun in 2002, and quickly took off his legal uniform and changed to politics. . Candidate Park seems to have flaws in his fundamental personality. On the 28th of last month, when he declared his run for the mayor of Seoul, he stressed that he was the right person, saying, “We must choose someone who can properly fight the Moon Jae-in regime.”
A YouTube video recently uploaded by Ahn Cheol-soo, representative of the National Assembly Party. YouTube capture
Those in charge of major duty and public offices are engaged in an untact war in connection with their positional activities. Ahn Cheol-soo, the head of the National Assembly Party, is mainly uploading videos of the party’s highest rank and press conferences even after the Mayor of Seoul declared a run for mayor of Seoul on the 20th of last month. “There was no president in Korea in 2020. While setting a day for the regime to transparently disclose the vaccine introduction schedule” (December 31), it made a pledge together, saying, “We will promote the construction of the second Seoul Medical Center dedicated to infectious diseases.
The strategy of Seocho-gu mayor Cho Eun-hee is also similar. While maximizing the legitimacy of the Seocho-gu Office’s policy to refund 50% of the property tax for one house of one household with less than 900 million through Facebook, etc., “the government has actually increased the common people (due to an increase in house prices and publicly announced prices).” It is a form of criticism. After the Supreme Court suspended the effect of the Seocho-gu’property tax reduction’ ordinance on the 30th of last month, Mayor Cho said, “I respect the Supreme Court’s decision”. .
Reporters Han Young-ik and Nam Soo-hyun [email protected]