Mesh Korea signed a business agreement with’Balan’, a luxury online boutique

Mesh Korea CEO Jeong-beom Yoo (left) and COO Hyung-jun Choi (right) of Balan [사진제공=메쉬코리아]

picture explanationMesh Korea CEO Jeong-beom Yoo (left) and COO Hyung-jun Choi (right) of Balan [사진제공=메쉬코리아]

Mesh Korea, which operates the logistics brand’VROONG’, announced on the 23rd that it will cooperate with the luxury online boutique Balan to innovate the domestic logistics service of overseas luxury brand products.

In line with the recent trend of expanding the luxury goods purchase market through non-face-to-face channels, Mesh Korea explained that it has entered into a business agreement with Balan, a luxury online platform to reinforce delivery services using its digital logistics system. Mesh Korea plans to cooperate to optimize delivery and logistics systems by signing a contract with Balan and providing same-day delivery services in Seoul, Gyeonggi, and Incheon.

The business agreement ceremony was held in the presence of representatives of both companies, including Mesh Korea CEO Jung-beom Yoo and Balan Choi Hyung-jun, chief operating officer (COO). Mesh Korea plans to reinforce its digital logistics management and delivery capabilities for a variety of products, including not only food, but also luxury goods and fashion clothing, and Balan strengthens its position in the domestic luxury platform market, which is showing explosive growth.

Balan CEO Hyung-Rok Choi said, “If you are a customer who purchases expensive products, it would be your right to enjoy the fast delivery service, but so far luxury goods have had a big side that wasn’t the case.” It will grow,” he said.

“We are pleased to be able to provide mesh Korea’s IT-based cutting-edge logistics services to customers of Balan, who are leading the domestic luxury online platform market,” said Yoo Jeong-beom, CEO of Mesh Korea. We will continue to cooperate for this,” he said.

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