Popular influencer TV commercials pay attention to the address criticism↑
4S highlight such as Sharp·Speedy·Smooth·Slim
Joint marketing with Xbox Series X in Europe, etc.
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| ▲ Actress Olivia Munn is playing games on LG OLED TV. (Photo = LG Electronics) |
[스페셜경제=최문정 기자]LG Electronics is reinforcing the marketing of the MZ generation with the gaming function of OLED TV.
Recently, LG Electronics released three videos in turn to announce the gaming performance of LG OLED TVs in the United States. This is to inform the performance of LG OLED TVs, such as excellent image quality and audio performance, using gaming, which is of high interest to MZ generation.
In the video, famous influencers such as Olivia Munn, an actor in the X-Men series, Richard Sherman, an American football league superstar, and Artour Babaev, an e-sports star, appeared. They are all famous for their game lovers.
In the video, they enjoy the latest console games on LG OLED TV and enjoy the sense of immersion in gaming. Olivia Moon said, “As soon as I turn on the LG OLED TV, I am fascinated by the wonderful colors and vivid game images, so I can’t imagine enjoying the game without the OLED TV.”
In addition, LG Electronics is promoting gaming performance with the focus of ‘4S (Sharp, Speedy, Smooth, Slim)’ which is the strength of OLED TV. In addition, it is conducting joint marketing with Microsoft’s console device’Xbox Series X’in major overseas markets such as Europe, Africa, the Middle East, and Asia.
An official from LG Electronics said, “Sharp is a clear black color, Speedy is a fast response speed and high immersion, Smooth is a screen that smoothly expresses dynamic movements, and Slim leads a lifestyle. It means design.”
LG OLED TV has excellent image quality by emitting light by itself without backlight, and ▲1ms response speed ▲G-SYNC Compatible, Radeon FreeSync, and other graphic compatibility functions ▲A total of 4 HDMI This is a description of a product specialized for games such as 2.1 port mounting.
In fact, Gear Patrol, a magazine specializing in reviews in the United States, said in an article titled’Why you should purchase a TV as well when purchasing a next-generation game console’, “To enjoy powerful console devices such as the PlayStation 5 and Xbox X, “You have to connect with the TV that embodies the most beautifully,” he also mentioned LG OLED TV.
Seon-pil Paik, in charge of TV product planning at LG Electronics’ HE Business Division, said, “LG OLED TV will further solidify its position as the strongest gaming TV with a different level of user experience.”
Special Economy / Reporter Moonjung Choi [email protected]
[저작권자ⓒ 스페셜경제. 무단전재-재배포 금지]