Last year, imported car sales exceeded 270,000 units… 12.3% increase over the previous year
Mercedes-Benz 1st place, BMW 2nd place
(Seoul = Yonhap News) Reporter Kwon Hee-won = Despite the prolonged period of the novel coronavirus infection (Corona 19), imported cars recorded the highest sales ever recorded in Korea last year.
The launch of new cars from popular brands, such as Mercedes and BMW, and individual consumption tax cuts seem to have worked.
The Korea Imported Automobile Association announced on the 6th that the total number of newly registered imported cars last year increased 12.3% from the previous year (244,780 units) to 274,859 units.
By brand, Mercedes-Benz took first place following the previous year. However, the sales volume was 76,879 units, down 1.6% from the previous year.
(Seoul = Yonhap News) Mercedes-Benz Korea announced on the 13th that it will officially release the new Mercedes-Benz E-Class, the’best-selling’ sedan, in Korea through its YouTube channel.
From right, Mr. Ji-seop Kim, CEO of Mercedes-Benz Korea, Acting as Representative Director, Mark Lane, Vice President of Product & Marketing. 2020.10.13 [메르세데스-벤츠 코리아 제공. 재판매 및 DB 금지] [email protected]
For Mercedes, the 10th-generation partially modified model of the E-class, which was released in October last year, became popular, and a total of three models were included in the top 10 best-selling cars.
BMW, which ranked second, sold 58,393 units, an increase of 32.1% from the previous year. The new 5 series, launched in Korea in October, seems to have driven the performance.
Audi, third place, sold a total of 25,513 units last year, more than doubled from the previous year. Then, Volkswagen (17,615 units), Volvo (12,798 units), Chevrolet (12,455 units), and Minis (11,245 units) all sold more than 10,000 units.
According to the Kaizu U Data Research Institute, Tesla sold a total of 11,826 units last year, ranking 6th among imported car brands. Model 3 accounted for most of 11,3 units.
Next, Lexus (8,911 units), Jeep (8753 units), Porsche (7,779 units), Ford (7,69 units), Toyota (6,154 units), Land Rover (4,801 units) , Lincoln (3,378 units), Honda (3,56 units), and Peugeot (2,611 units) followed.
By country, European brands (221,000,141 units) accounted for 80.5%, followed by the United States (33,154 units) and Japan (2,564 units).
Japanese brands declined 43.9% year-on-year. Lexus fell 27.2%, Toyota 42.0% and Honda 65.1%, showing that sales have not recovered since the boycott last year.
(Seoul = Yonhap News) BMW Korea officially launched the New 5 Series, a premium business sedan, and the New 6 Series Gran Turismo, a luxury tourer model at Puddle House in Gwangju, Gyeonggi-do on the 5th.
The photo is the BMW 6 Series Gran Turismo. 2020.10.5
[BMW 코리아 제공. 재판매 및 DB 금지] [email protected]
Last year’s best-selling model was Mercedes’ E250, which sold 10,321 units.
The Volkswagen Tiguan 2.0 TDI (8,631 units) was in second place, and the Mercedes E300 4MATIC (7,835 units) was third. BMW 520 (6,948 units), Ford Explorer 2.3 (5,998 units), and Lexus ES300h (5,732 units) were followed.
By fuel, gasoline accounted for 54.2% of the total with 149,000 units, and diesel accounted for 27.7% with 76,41 units.
In particular, the popularity of hybrid and electric vehicles was remarkable. Hybrid cars (46,455 units) increased by 67.6% compared to the previous year, while electric cars (excluding Tesla, 3,357 units) increased by 41.7%.
The number of registered units by engine displacement was the highest with 181,62 units (65.9%) under 2,000㏄, 68,000,826 units (25.0%) under 2,000∼3,000㏄ 1 The number was 9,23 units (6.9%) and 2,591 units (0.9%) over 4,000 ㏄.
By purchasing entity, individual 63.9% and corporate 36.1%.
Lim Han-kyu, Vice Chairman of the Korea Imported Automobile Association, explained, “Last year, the imported passenger car market has increased from the previous year due to various new car effects, volume security, and individual consumption tax cuts.”
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2021/01/06 10:54 sent