23,760 domestic vehicles… Explosive customer response in a day of pre-contract
Recorded the highest number of pre-contracts for both domestic and electric vehicle models
Hyundai Motor Company’s first dedicated electric vehicle’Ioniq 5’has set a new record in the history of Korean automobiles.
Electric vehicles surpassed the number of pre-contracted vehicles with internal combustion engines for the first time, while recording the highest number of pre-contracted vehicles among domestic automobile models.
Hyundai Motor Company announced that the number of contracts on the first day of the Ioniq 5, which entered into a pre-contract from the 25th, recorded 23,760 units through branches nationwide.
This is a whopping 6,466 units of the 6th-generation Grandeur Facelift (partial change) that was released in November 2019, exceeding the number of pre-contracted units of 17,294 units on the first day of Hyundai’s record.
With this, Ioniq 5 has become a model with the largest number of pre-contract records (first day) in both domestic and electric vehicle models, and has established itself as an innovative mobility that will lead the EV era.
The new record achieved by IONIQ 5 is expected to be a milestone in the popularization of electric vehicles, with the proportion of electric vehicle sales in Korea being about 2.5% last year.
A Hyundai Motor Company official said, “The reason why Ionic 5 was able to get an explosive response from customers in one day was that it responded to the needs and expectations of customers for the first exclusive electric vehicle for Hyundai Motor Company, which will provide a whole new experience with innovative design and advanced technology.” Explained.
IONIC 5, first unveiled on the 23rd, is receiving a lot of praise from global media and customers for its unique and innovative design, as well as excellent technologies that will provide a new electric vehicle experience.
The domestic pre-contract for Ioniq 5 is for two long-range models, and the price is 5,200 to 52.5 million won for the basic trim (exclusive) and 5,700 to 57.5 million won for the premium trim (prestige). (Before electric vehicle tax benefit, based on 3.5% individual consumption tax)
If the individual consumption tax benefits applied to electric vehicles (up to 3 million won) and purchase subsidy (12 million won, based on Seoul City) are reflected, it is expected that the basic long range trim can be purchased at the end of the 30 million won range.
Customers who have signed a pre-contract will be given the benefit of installing an indoor V2L, a custom item, for free to 500 people through a lottery. (※ External V2L is provided as standard)
The Vehicle To Load (V2L) function is a key element in which Ioniq 5 provides customers with a new electrification experience and a moving energy source. This function supplies general power (220V) to the outside of the vehicle so that home appliances and electronic devices can be used without restrictions in various external environments such as outdoor activities or camping places.
Meanwhile, on the first day of the pre-contract, Hyundai Motor Company unveiled a TV commercial that shows the new technology and experience of the IONIQ 5. (※ Ionic 5 pre-contract advertisement video https://youtu.be/drq6irgVvMQ)
With the theme of’a new era of mobility full of first experiences’, this video, which expresses a journey to a new world through a flight concept, is a total of 4 episodes, and the remaining 3 episodes will be aired later.
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