[서울=뉴스핌] Reporter Kim Jin-ho = On the 25th, the financial authorities decided that advertisements made before the enforcement of the Financial Consumer Protection Act (the gold law) would also be subject to the law. In order to continue posting the advertisement, it must undergo a new preliminary review. However, advertisements posted by insurance agency (GA) designers on personal YouTube and blogs were recognized as an exception.
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| [서울=뉴스핌] Reporter Jeong Tak-yoon = 2021.03.15 [email protected] |
The Financial Services Commission distributed a question-and-answer material on the 17th with such content ahead of the enforcement of the law. According to the Financial Services Commission, in the case of direct sellers such as insurance companies, there are no extra transitional measures or examples of application under the Law, so if you advertise using previously created advertisements, the rules for advertisement under the Law on Law are subject to compliance.
The financial authorities also categorized and explained the types of business activities such as ▲advertising ▲intermediation ▲advisory service in financial transactions through non-face-to-face platforms. In order to attract financial transactions to an unspecified number of people, a simple banner that posts product information or links to a product is an advertisement. The same is true of guiding financial products to credit card members by email.
However, support for signing contracts with financial product sellers along with product recommendations and explanations, support for filling out and submitting financial product subscription documents, or providing advertisements tailored to a specific person, was viewed as’intermediation’. If your business is classified as a brokerage business according to the type of business activity, you must apply for registration in accordance with the requirements starting in July.
In addition, elderly consumers 65 years of age or older can exercise their right to withdraw up to 9 days after subscribing to’high-level financial products’ such as derivatives or private equity funds.
However, the financial authorities said they would supervise the application of the prohibition law over the next six months, focusing on guidance (consulting).
Chairman Eun Seong-soo said, “As the settlement of the Financial Security Act is difficult without active cooperation from the market, we will actively inform the field of changes according to the enforcement of the law.” I will not raise it)” he stressed.
To this end, the Financial Services Commission and Financial Supervisory Service plan to operate a support system for the settlement of the Financial Consumer Protection Act together with each financial association by the end of this year. The anti-socket law enforcement preparation situation group, which has already begun operation, holds a monthly meeting from April.