Exports this year should target Vietnam and Middle East markets, which have been successful in V-quarantine.

The export environment in Southeast Asia such as Vietnam, which has been successful in quarantine against the novel coronavirus infection (Corona 19), was found to be the best this year. This is the conclusion made at the overall meeting of the heads of the overseas regional headquarters of the Korea Trade-Investment Promotion Agency (KOTRA), which was the first ever video due to Corona 19. KOTRA held video conferences for two days on the 18th and 19th and announced strategies and support plans for each overseas market.

First video conference with heads of KOTRA’s overseas regional headquarters
A strategy aimed at recovering oil prices and stimulating the economy is needed

Vietnam's export environment, which succeeded in V-quarantine, was found to be the best this year.  The center of Hanoi, Vietnam, crowded for the New Year on January 1. [로이터=연합뉴스]

Vietnam’s export environment, which succeeded in V-quarantine, was found to be the best this year. The center of Hanoi, Vietnam, crowded for the New Year on January 1. [로이터=연합뉴스]

On the 19th, Lee Jong-seop, head of Southeast Asia and Ocean Territory, said, “Vietnam, which succeeded in quarantine, is expected to see an economic growth rate of 2.8% last year and 6.7% this year.” said. Vietnam, with a population of close to 100 million, has a cumulative number of corona19 (based on WHO on the 19th) of 1537, which is evaluated as the world’s best quarantine country along with Taiwan. Great damage was expected as it faced the border of China, the epicenter of Corona 19, about 1400 km, but V-quarantine policies such as border closure and isolation of all members succeeded.

Director Lee said, “In the automotive, shipbuilding, and marine sectors, Vietnam is expected to enter the Global Value Chain (GVC) where countries around the world divide their labor to produce products.” “New normals according to COVID-19 such as quarantine and home economy We have to target demand,” he added. With international oil prices rising to around $50 per barrel, the export environment is expected to improve in the Middle East and CIS regions, where oil-producing countries are many. Lee Jung-hoon, head of the CIS region, said, “With the recovery of oil prices and the 30th anniversary of diplomatic relations with 11 CIS countries next year, interest in Korean products is increasing.” I predicted.

The Dubai World EXPO, which has been postponed for one year, is scheduled to be held for six months from October.  The first Sustainability Expo was unveiled to reporters around the world on the 16th. [AP=연합뉴스]

The Dubai World EXPO, which has been postponed for one year, is scheduled to be held for six months from October. The first Sustainability Expo was unveiled to reporters around the world on the 16th. [AP=연합뉴스]

“If the Dubai World Expo (EXPO), which has been delayed for one year, is held as scheduled for six months from October, a boom will occur in the Middle East,” said Lee Kwan-seok, head of the Middle East region. “I do.” In addition, an export strategy aimed at stimulating each country’s economy was also presented. Online consumption is expected to increase explosively according to the US relief plan worth $1.9 trillion (about 2100 trillion won) announced by US President Joe Biden before his inauguration (local time on the 20th). Accordingly, it is necessary to enter online platforms such as Amazon and expand marketing channels such as subscription services. While the European Union’s economic recovery fund of 750 billion euros (approximately 1,000 trillion won) is being invested, it has also been proposed to target the eco-friendly market in line with the introduction of the plastic tax and carbon border tax, which took effect in the new year (second quarter).

Reporter Kang Byung-cheol [email protected]


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