Exceeded 10 million views in 6 weeks… Sea World’s bare face’Daughter-in-law’

A scene from the drama'Daughter-in-law'.  The various discriminatory situations that the protagonist Min Sarin experiences in'Sea World' are drawn realistically. [사진 카카오M]

A scene from the drama’Daughter-in-law’. The various discriminatory situations that the protagonist Min Sarin experiences in’Sea World’ are drawn realistically. [사진 카카오M]

The popularity of Kakao TV’s original drama “Daughter-in-law” is unpleasant.

The cumulative number of views exceeded 10 million views in six weeks since its first release in November of last year. ‘Daughter-in-law’, which is based on a webtoon of the same name by the author of the destination, is a drama depicting various unequal situations in’Sea World’ after the protagonist Min Sa-rin (Park Ha-sun) marries Mu Gu-young (Kwon Yul).

On holiday days, only women are busy preparing food in the kitchen, and men sit at an angle on the sofa and watch only TV.

According to Kakao M, women in their 20s and 40s are the audiences who watch the most’wives’. What is the reason why they are soaked up in “the steaming ordinary situation in an extremely ordinary family that can be seen very, very often” (viewers’ opinions on the daughter-in-law’TV Talk’). I heard the opinions of experts.

◇ Consensus index explodes in’dust discrimination’ in everyday life

Kwak Geum-ju, a professor at the Department of Psychology at Seoul National University, pointed out that “it is so real that we sympathize” and “from the perspective of viewers, it is fun to see familiar situations in a different dimension.”

The episodes of’Daughter-in-law’ are stories that I would like to have in any house. For example, the mother-in-law who looked at her son who couldn’t eat because he was caring for the baby at a family meeting, and finally, at the daughter-in-law who was eating, said, “My mother should see the child.” The daughter-in-law who was eating rice in the 7th episode of’Daughter-in-law’ eventually wakes up and accepts the child, saying, “I’m done with that meal.”

Kakao TV drama'My daughter-in-law'.  The problem of gender discrimination in everyday life in the home was drawn realistically. [사진 카카오M]

Kakao TV drama’My daughter-in-law’. The problem of gender discrimination in everyday life in the home was drawn realistically. [사진 카카오M]

Popular culture critic Chung Deok-Hyun pointed out the popular factor of’Daughter-in-law’ in the point that “it shows the reality of’dust discrimination’ in everyday life that was not revealed.” “The intensity of empathy is much higher than that of a drama with a clear boundary with the real world.”

Lee Young-mi, a popular culture critic, said, “It was a problem that I thought it wasn’t possible to talk about it because it always exists, but it was a problem that was still unsolved, so it became a new subject at some point.” did.

◇Unsolved problem… The desire to participate in change

Prof. Kwak Geum-ju also said, “There are still too many unfair things in terms of youth standards these days.” Even with double-income, there is still a custom that places more burden on women for housework and child-rearing and expects. Critic Deok-Hyun Jung said, “The’Daughter-in-law’ has a device that relieves the frustration of reality,” and said, “It is in contact with the desire of the viewers to participate in changing the world.

Kakao TV drama'My daughter-in-law'.  This is a scene where the eldest daughter-in-law Jeong Hye-rin revolts against the unfair holiday scene. [사진 카카오M]

Kakao TV drama’My daughter-in-law’. This is a scene where the eldest daughter-in-law Jeong Hye-rin revolts against the unfair holiday scene. [사진 카카오M]

The person who played the role of the device in’Daughter-in-law’ is the wife of Mu Gu-young’s elder brother Mu Gu-il (Jo Wan-ki), her eldest daughter-in-law Jeong Hye-rin (Baek Eun-hye). Jeong Hye-rin causes a disturbance from the first holiday after marriage. “So, in summary, since Mr. Guil is tired, he goes in to sleep, his father and little father drink alcohol, Mr. Goo and Mr. Miyoung go out on a date, and prepare meals by himself… Everyone did it too. And since I’m a daughter-in-law, of course, you think you’ll make food with your mother, right?” And the eldest son and the eldest daughter-in-law declare’no participation in the holiday’.

Critic Lee Young-mi said, “The pre-modern gender discrimination problem that has not been resolved in the private space of the’house’ has emerged again as the era of’feminist reboots’. He pointed out that the possibility of change is greater than in the past in that there are more people who share.”

Reporter Ji-young Lee [email protected]


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