Distribution price opens’new semester event’ in anticipation of school opening

Photo provided by Lotte Department Store
Photo provided by Lotte Department Store

[스마트경제] The distribution industry is holding various discount events for elementary, middle and high school students and college students ahead of the new semester.

Lotte Department Store announced on the 14th that it will hold a new semester event under the theme of’Fresh New Start’ until the 4th of next month and sell children’s clothing and backpacks at a discount.

According to Lotte Department Store, on the 29th of last month, after the Ministry of Education announced that the opening of this year will proceed as scheduled, until the 8th, the sales of the Lotte Department Store children’s product group surged 58% compared to the same period last year.

Sales of children’s product groups are the highest in the year from February-March and September-October during the school year, but the huge increase in sales exceeding 50% is unusual.After a long period of homeschooling, students are about to go to school for a long time. As the demand for children’s clothing and bags increased, a new semester special appeared.

Lotte Department Store also organized a’New Semester Special Exhibition’ on Lotte Department Store’s live broadcasting channel ‘100 LIVE’ as an online event for the new semester.

Perfume and cosmetics promotions were also prepared for college students who are about to start classes. A 15% discount coupon for a single brand of cosmetics is provided to customers who first purchase after joining the’Beauty Plus Club’ by installing the Lotte Department Store APP, and 5% worth of cosmetics over 200,000 won, and 7% worth of 30/60/100 million won or more mobile gift certificates It also provides a gratitude benefit to present.

“We prepared various events to reflect the demands of customers preparing for the new semester ahead of the school opening and classes,” said Jonghyuk Hyun, head of the customer experience department at Lotte Department Store. “Because it is the Corona period, we have also prepared untouch events such as live commerce. I hope you prepare for the exciting start of school.”

From the 18th to the 2nd of next month, E-Mart will hold a’New Semester Daejeon’ event that sells up to 30% discount on home office furniture, digital appliances, and stationery.

Unlike the existing new semester events where children’s furniture, bags, and stationery were the representative event products, this year, in consideration of the possibility of parallel classes due to the COVID-19 outbreak, home office furniture such as desks, bookshelves, office chairs, etc., and digital appliances were introduced as main products.

E-Mart will offer 30% discount on the’Deco Line County Desk Set’ and the’Deco Line County Secondary Bookshelf’ as representative products during this event. The’CD’s T40 Home Office Chair’ will be planned as an exclusive model and an additional 10% discount will be given during the event.

For all Apple iPad and MacBook items, 5% discount when paying for an event card and’LG Gram 17′ will be introduced as an exclusive special price only at stores entering the A store. When purchasing the’Samsung Galaxy Book Ion2′, an additional set of 4 essential accessories such as a double webcam and a charging storage kit will be presented.

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