[서울=뉴스핌] Reporter Sewon Kim = Daewon Media announced on the 15th that it will establish a joint venture (JV) in Japan with Kakao Japan through its subsidiary, and enter the Japanese webtoon market through Piccoma, the number one webtoon platform in Japan.
‘Sherpa studio’, a Japanese joint venture between Daewon Media Group and Kakao Japan, has deep consensus and deep consensus on the importance of securing source IPs such as webtoons and web novels amid fierce competition for content supply and demand around the world. It was established based on trust.
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Through the establishment of a joint venture, Daewon Media has secured a new content distribution channel to enter the Japanese market. Through this, Kakao Japan’s Piccoma, which occupies the largest market share in the Japanese webtoon market, will be the main stage for business development.
Sherpa Studio is a key link between Daewon Media’s subsidiary story work and Kakao Japan, and is the center of a collaborative process for a series of processes from content creation to public delivery.
Kakao Japan, which has a webtoon production subsidiary newly established by Daewon Media and a webtoon platform Piccoma, is expected to introduce various new contents to the Japanese market in the future through the joint venture Sherpa Studios. In addition, it is a policy to promote various consultations on global business beyond Japan.
Daewon Media has developed a global webtoon business based on the Japanese market through story works, a new webtoon production subsidiary, as well as a global webtoon business based on the Japanese market through a two-track strategy. The policy is to actively explore new markets abroad.
On the other hand, Story Small is a subsidiary of webtoon production newly established in the second half of last year by Daewon Media to strengthen the online content business such as webtoons and web novels.