[CES 2021] AI cooking and smart health… Samsung President Seung Hyun-jun reveals innovative technology

Expand consumer-oriented products such as’Bespoke’ home appliances
‘Micro LED’, realizing various screen experiences

At the world’s largest electronics exhibition’CES 2021′, Samsung Electronics introduced a large number of innovative products and AI/IoT-based services that consider individual lifestyles and tastes, focusing on’Home’.

Samsung Electronics participated in the world’s largest electronics exhibition’CES 2021′, which opened for four days on the 11th (local time) and held an online’Samsung Press Conference’.

Samsung Research President Seung Hyun-joon, who hosted the event, presented the concept of “Better Normal”, which has taken a step further from “New Normal” that appeared after the Corona Pandemic. He said, “Samsung Electronics will actively contribute through people-centered technology and innovation.”

First, President Seung has continued to develop technology this year following last year. He expressed the view that it should contribute to providing an experience optimized for each individual. As the first example, I mentioned the’BESOPKE’ refrigerator, which allows you to select the product type and color you need according to your personal taste and living space. Samsung Electronics plans to introduce a 4-door type Bespoke refrigerator in North America in the first half of this year.

In the case of TV, which is one of the closest products to everyday life, various lifestyle TVs are introduced, from’The Frame’, which creates your own gallery, to’The Premiere,’ which creates your own extra-large home cinema. did. In particular, the’Micro LED’ 110 type, which won the’Best Innovation Award’ at this year’s CES 2021, is evaluated as a display that integrates the best existing display technology. This product will be introduced to the global market starting in Korea this March.

Samsung Electronics introduced’SmartThings Cooking’ and’Samsung Health’ for smart TV as customized services based on AI.

SmartThings Cooking is a service that manages the entire process from purchasing food ingredients to cooking according to individual preferences using the SmartThings app. It is expected to be introduced in Korea and the United States first in the first quarter of this year. This service provides customized meals and recipes that take into account individual eating habits, and allows you to easily order necessary ingredients online through the screen of the’Family Hub’ refrigerator or mobile devices.

Samsung Health for Smart TV is a service that provides various types of high-definition home training contents such as stretching, strength training, yoga, and meditation. Through the’Smart Trainer’ function, users can view their exercise with a USB camera connected to the TV and check their posture accuracy, number of movements, and calorie consumption.

President Seung Hyun-jun explained that the advanced AI technology is already being applied to the latest products of Samsung Electronics. AI technology that optimizes the quality of 4K or 8K level regardless of the resolution of the video input through the deep learning method to Samsung TV, and provides optimal sound by analyzing lighting, sound reflection and noise in the space where the TV is installed. Was applied. The’Grande AI’ washer/dryer performs optimal washing and drying by continuously learning consumers’ laundry habits based on AI.

Samsung Electronics unveiled’Samsung Jetbot AI’, a new AI home appliance, for the first time at this event. JetBot AI is the world’s first artificial intelligence robot vacuum cleaner equipped with Intel® Movidius™. Advanced object recognition technology is applied to self-identify and classify surrounding objects, and autonomously drive to find the optimal cleaning route.

This product uses an AI processor, LiDAR sensor, and 3D sensor to discriminate even small obstacles, so it can be cleaned while avoiding fragile items, wires, socks, and pet’s bowel movements.

Samsung Electronics also unveiled the’SmartThings Pet’ service along with Jetbot AI. This service is a companion animal care service that utilizes the cameras and sensors of JetBot AI, and you can check the image of the companion animal remotely. It is also possible to provide a pleasant environment by playing customized music contents or remotely controlling air conditioners and air purifiers. Jetbot AI and SmartThings Pet service will be first introduced in Korea and the US in the first half.

Samsung Electronics also introduced a new robot currently under study. First of all,’Samsung Bot™ Handy’ is the first to be unveiled at this event, and it can recognize the location or shape of an object by itself, and can grab or move it, and perform various chores such as table setting before meals and tableware after meals. It is a future home service robot that is useful for helping.

Samsung Electronics also introduced an upgraded version of’Samsung Bot™ Care’, which was first unveiled at CES 2019. In addition to the existing care for the elderly, the new SamsungBot™ Care expands its scope to various family members to provide personalized services such as schedule management, healthcare, education, and video meetings.

In addition, ▲’Samsung Bot™ Serving’, which supports food serving as well as ordering and payment at shopping malls and restaurants ▲’Samsung Bot™ Guide’, a customer service robot ▲ Wearable walking assistance It is constantly researching and investing in the robot’GEMS’.

President Seung emphasized, “Robots are the pinnacle of AI-based personalized services, and it is important to be able to act as a partner in personal life through an optimized combination of hardware and software.”

In addition to innovative products and technologies, the vision and efforts to create a sustainable future were heavily introduced. As a global leader in the TV industry, Samsung Electronics is investing heavily in improving accessibility and expanding eco-friendly products so that there are no marginalized users.

Samsung Smart TV has been recognized for its excellent accessibility, such as’Signature Screen Auto Enlargement Service’, and won the’Best Innovation Award’ at CES 2021 and the’Innovation Award’ at CES 2018 with’SeeColors’, a correction app for people with color vision problems Has been awarded. The new Neo QLED and QLED products released this year contribute to the reduction of greenhouse gases by introducing a solar remote control that is charged with sunlight or indoor lighting and applied with recycled plastic.

Samsung Electronics also introduced the’Galaxy Upcycling at Home’ program related to wireless products. This program allows the Galaxy terminal to be used as an IoT smart monitoring device. The SmartThings app provides functions such as receiving notifications by detecting the crying sound of a baby or remotely turning on the living room lighting by detecting the movement of a companion animal alone.

In addition, Samsung Electronics introduced ▲ low-power green memory technology ▲ AI technology that saves water and electricity used in home appliances ▲ eye disease testing device using old smartphones ▲ application of eco-packages that can make small furniture with TV packaging materials. They expressed their determination to make active efforts for a sustainable future in the future.

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