It’s BTS’ V’s birthday
Super large LED show at Burj Khalifa
Event prepared by V China fan club

BTS V’s birthday celebration LED show held at the world’s tallest building’Bourj Khalifa’ /Photo = Yonhap News
In the world’s tallest building Burj Khalifa in Dubai, United Arab Emirates (UAE), an extra-large LED show was held to celebrate the birthday of group BTS’ V.
On the 30th, Burj Khalifa posted a video of V’s birthday celebration on the official Twitter.
In the video, along with V’s photos, messages such as’HAPPY V DAY’,’KIM TAEHYUNG’,’BTS V’,’SINGER V’, and’WE PURPLE U’cover the outer walls of Burj Khalifa. Starting with the purple light representing BTS, the lights that change into various colors every moment create a spectacular view with the night view. People are looking at it with a smile.

BTS V’s birthday celebration LED show held at the world’s tallest building’Bourj Khalifa’ /Photo = Yonhap News
Burj Khalifa’s exterior wall lighting advertisements are known to be extremely expensive, with a unit price of at least 100 million won, even if they are single shot. Due to the strict advertising conditions, the target is mainly royalty in the Gulf region such as the UAE and Saudi Arabia, and there are cases where famous global companies conduct brand advertisements.
Among Korean celebrities, group EXO previously conducted a video advertisement with the sponsorship of’Dubai Media Office’ in 2018. However, this is the first time that a personal celebration light show was held to celebrate the birthday of a Korean celebrity, as in the case of V.
This event was prepared by V’s Chinese fan club Baidu Viva. Baidububa announced that V’s light show will be held in Burj Khalifa a few days ago. They said, “After a long period of application, confirmation, review, and revision, we were able to proceed with the advertisement.” I think it is,” he said.
Kim Soo-young, Hankyung.com reporter [email protected]
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