3 telecom companies, Galaxy S21 pre-order sales… ‘Public Subsidy’ Benefit LGU+ is the largest

Input 2021.01.15 10:33 | Revision 2021.01.15 10:37

15-21 days advance reservation, 22 days open… Official release on the 29th
Provides up to 500,000 won in support according to the 5G plan

On the 15th, three domestic mobile telecommunication companies entered the pre-sale of the’Galaxy S21 series’. From January 22nd to 28th, after the reservation subscription period, the service is opened sequentially for pre-reserved customers, and on the 29th, regular customers receive service subscriptions. Samsung Electronics (005930)And the telecom industry positively forecast the initial sales of the Galaxy S21. Galaxy S21 sales this month are expected to be 20% higher than the Galaxy S20 release month sales. However, the size of the publicly disclosed subsidies varies greatly between carriers, so the related benefits should be carefully examined.

According to the communication industry on the 15th, when purchasing through three communication companies LG U+ (032640)The Galaxy S21 was found to be the cheapest to purchase. However, there is a possibility that all three telecom companies will change the support fund according to the actual opening date and official release date.

first SK Telecom (017670)Looking at the announced subsidies, the smallest amount is between 87,000 won and 170,000 won depending on the size of the rate plan. This is the same scale as when the Galaxy Note 20 was released. By plan ▲0 teen 5G 87,000 won ▲ slim 100,000 won ▲ 5GX standard 123,000 won ▲ 5GX prime 150,000 won ▲ 5GX platinum 170,000 won.

SK Telecom does not have a high amount of publicly announced subsidies, but it allows customers to sign up for a 30% cheaper online plan (Untact plan) by changing devices.

Following KT(030200)It is also the same level as when the Galaxy Note 20 was released. By plan, ▲ 5G Slim KRW 10,000 ▲ 5G Simple KRW 127,000 ▲ Super Plan Basic Choice KRW 150,000 ▲ Super Plan Special Choice KRW 201,000 ▲ Super Plan Premium Choice KRW 240,000.

LG U+ has the largest public announcement subsidy among the three telecom companies. Compared to the publicly announced subsidies of 82,000 to 227,000 won when the Galaxy Note 20 was released, the amount of subsidies has been greatly expanded.

The publicly disclosed subsidies for LG U+ start at 268,000 won and provide 500,000 won when selecting the highest price plan. ▲ 5G Light Senior and Youth Plan: 268,000 won ▲ 5G Light 326,000 won ▲ 5G Standard 442,000 won. If you use 5G Smart, 5G Premier Regular, 5G Premier Plus, 5G Premier Super, and 5G Signature plan, which are 5G data over 85,000 won per month, the support fee reaches 500,000 won.

This is interpreted as LG U+’s aggressive move to expand its market share in the 5G market. This is because the 5:3:2 share of the 5G market, which is the same as the previous LTE share, is sticking.

◇ Expand customer attraction by strengthening non-face-to-face services such as self-opening

In addition, the three telecom companies will strengthen customer attraction through non-face-to-face channels. SK Telecom has further strengthened the untouch service of T Direct Shop so that customers can conveniently purchase online in a situation where it is difficult to visit stores due to Corona 19. Customers who made the first pre-booking through T Direct Shop can receive the Galaxy S21 100% on the same day, January 22, the date of pre-opening.

In addition, a pre-booking self-opening process was introduced so that customers can directly activate the service without connecting to a counselor. Through this, customers who have purchased the Galaxy S21 by pre-reservation can activate the Galaxy S21 without waiting time according to the activation text message.

KT’s ‘1-hour delivery’ for customers who order the Galaxy S21 from the official online mall KT shop is operated only in Seoul. Delivery starts at 21:00 on the 20th, two days before opening, and customers can pick up the Galaxy S21 within 22:00. With the ‘1-minute order reservation’ service that can be ordered conveniently, reservations can be made quickly and easily.

LG Uplus will present a 10,000 won GS25 coupon per month to a total of 100 people by lottery for customers who pre-booked and opened the official online mall’You Shop’ for 12 months. By the end of this year, for all customers who have subscribed to the 5G/LTE plan through a YouShop or Gmarket/Auction exhibition, select one of the desired affiliates among GS25, Gmarket/Auction, Yogiyo, Market Curly, Kakao T, and GS Fresh Mall. Depending on the plan you use, you will receive a monthly discount coupon of up to 7500 won for 24 months.

Detailed benefits, such as discounts and prizes for affiliate cards of each company, can be found on the online website of each communication company.