[단독]Controversy over bus advertisement for’I like Democrats’ ahead of Seoul mayor

Ahead of the 4·7 Seoul Mayor’s by-election, there is a controversy over a bus advertisement in Seoul saying’I like Minjoo.’

According to the data submitted by the Seoul Metropolitan Government on the 26th, Congressman Park Dae-chul’s office, the power of the people, Netflix commissioned 12 bus routes in Seoul for a month from March 1st to 31st with an advertisement saying’I love Minju,’ on 12 bus routes.did. It is an advertisement promoting the drama’If you like it,’ which Netflix is ​​servicing. Bus No. 140 departs from the Dobongsan Station Regional Transfer Center, passes Hyehwa-dong, crosses the Han River, passes Gangnam Station and Yangjae Station, and runs to Gangnam Station on the Shinbundang Line. It is a route that crosses the Gangbuk of Seoul.

The problem is that this drama doesn’t have the role of’Democracy’. In the introduction to the drama that was obtained in the office of Parliamentary Park Dae-chul, there is no role of’democratic’. Even when making a production presentation to the media ahead of the launch of the drama, no actor with the role of’Democratic’ did not appear. Naflix viewers who watched both seasons 1 and 2 of the drama’If you like it,’ said, “I have watched all seasons 1 and 2, but I don’t remember the role of’Democracy’.”

In this regard, a Netflix official said in a call with the JoongAng Ilbo that day, “We started season 2 in February, so if you write down the names of people you like, you will have an event that advertises on the bus.” It was selected and one of them was’democracy’, which is commonly used as a female name.” He said, “The election was something I never thought of, but it happened to be like this.”

Regarding this, Rep. Park Dae-chul said, “Because TBS is not enough, is Netflix, a foreign operator, intervening in the election now?” “As the Election Commission says’Let’s do work (1)’ is not a violation of the election law, a subtle advertisement is hitting the plate now. Then, “the NEC immediately initiated an investigation, and Netflix asked to stop advertising immediately.”

After the news of this magazine, a Netflix official told JoongAng Ilbo, “Unfortunately, because the situation was like this, all of the advertisements were removed.”

But the wave is not sinking. The Power of the People announced that after the news of this magazine, the party would accuse Netflix, which posted the advertisement, for violating the Public Officials Election Act.

Reporter Heo Jin [email protected]