![[단독] 14% male vs 24% female… When men went in and out, women buried large luxury liquors.](https://file.mk.co.kr/meet/neds/2021/03/image_readtop_2021_235457_16154592074570420.jpg "[단독] 14% male vs 24% female… When men went in and out, women buried large luxury liquors.")
![On the 11th, female customers are waiting for investment consultation at Mirae Asset Daewoo branch in Songpa-gu, Seoul. As a result of analyzing the investment of individual investors from March to October last year, the Korea Capital Market Research Institute showed that among those who invested more than 100 million won, the return rate of female investors was 24%, higher than the return rate of male investors (14%). [한주형 기자]](https://i0.wp.com/file.mk.co.kr/meet/neds/2021/03/image_readtop_2021_235457_16154592074570420.jpg?w=560&ssl=1)
On the 11th, female customers are waiting for investment consultation at Mirae Asset Daewoo branch in Songpa-gu, Seoul. As a result of analyzing the investment of individual investors from March to October last year, the Korea Capital Market Research Institute showed that among those who invested more than 100 million won, the return rate of female investors was 24%, higher than the return rate of male investors (14%). [한주형 기자]Kim Mo (59, female) living in Bulgwang-dong, Seoul, invested in Samsung Electronics in March last year. When the KOSPI fell to 1400, I thought it was an opportunity and dared to rob 50 million won in emergency money. All of the family dried up, but Mr. Kim didn’t give up. He sold all of Samsung Electronics at the end of last year. Of course, it has more than doubled its profits in 10 months. Mr. Kim said, “Samsung Electronics will buy it again anytime when the stock price drops.”
Following the myth that women are the most popular in real estate investment, it was found that women’s asset prices outpaced men in stock investment. This is the result of analyzing the so-called’Donghak ant’ account and the rate of return, which the Korea Capital Markets Institute jumped into investing in stocks last year. The Korea Capital Market Research Institute analyzed 227,000 investors who recently opened accounts at four major securities companies in Korea. 137,000 existing investors and 90,000 new investors were used as survey samples.
The proportion of investors who signed up for the first time in March-October last year in four securities companies was 73.4%. Seven out of 10 investors were’Donghak ants’, which are different from existing investors. After the corona 19 pandemic, the stock market rebounded to a’V-shape’, while Donghak Ant led the uptrend in the stock market. During this period, Donghak ants accounted for 59.8% of net purchases of large-cap stocks and 77.7% of net purchases of small- and medium-cap stocks.
Donghak ants showed active interest in investment and made trading more active than existing investors. The proportion of daily transactions, both buying and selling during the day, accounted for about 50 to 60% of the total trading value. It means that half are ants that hit a single hit every day. It took only 8.5 trading days to replace the shares purchased by Donghak Ant once. Considering that the existing investors were 12.3 trading days, this means that they focused on single hits.
Donghak ants, called’smart ants’, were actually an active investor who made trade more active. It was found that 80-90% of all individual investors sold their stocks within 20 trading days. Seo Sang-hoon, head of the Korea Investment & Securities GWM Center, said, “If the stock holding period is less than a month, it can be seen as a shorter one.”
Among these, women showed superior investment skills than men. Like Mr. Kim, he bought high-quality stocks and held them for a long period of time to earn solsol profits. In fact, as a result of this survey, the proportion of all age groups who own Samsung Electronics was high in women. This trend was more evident in the case of asset prices of over 100 million won in investment.
For women with investments of 100 million won or more, the rate of return during this period reached 24.2%, but only 14.4% for men. Even with investments of 30 million won or less, men showed a -1.3% return from March to October last year, but women overwhelmed with 4.6%. In March-October last year, the KOSPI rose 14.1%, but considering the transaction cost, only women with investment funds of 100 million won or more did not lose money. Unlike men, women have adhered to the investment principle of realizing profits by holding high-quality stocks for a long time. In fact, in the case of investors with more than 100 million won, the ratio of transaction costs was 2.4% for men, but 1.4% for women.
Samsung Securities’ investment information team leader Jung Myung-ji interpreted, “Men have a tendency to acquire too much information,” and “The more information you acquire, the more you feel the desire to buy or sell stocks.” Internet blogs and books, as well as YouTube, while trying to gain an edge over other investors with information, may be exposed to small and medium-cap stocks and bad stocks. “The more often you look at the chart, the more you will have the urge to buy or sell,” Jeong added. “From personal experience, women are relatively less sensitive to real-time stock price movements.”
New investors preferred market representative stocks over existing investors. New investors put stocks representing each industry, such as Samsung Electronics, Kakao, Naver, Celltrion, and Hyundai Motors, in the top net buying. The preference for Samsung Electronics was high among those in their 20s or younger and 60s and older. Existing investors focused on large stocks rather than market representative stocks. The proportion of net purchases of stocks in traditional industries such as Samsung Electronics, KEPCO and Shinhan Holdings was also high. In particular, among existing investors, this phenomenon was remarkable among female investors.
[김규식 기자 / 신유경 기자]
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