The generation who watch YouTube most is ’50s and over’

Use of YouTube by generation (provided = Wise App)
Use of YouTube by generation (provided = Wise App)

As a result of a survey of mobile YouTube usage by generation, those in their 50s and above ranked first. The number of users was the largest, and the usage time was the longest.

Wise App and Wise Retail, an app/retail analysis service, announced the users and hours of use of the’YouTube’ app in January.

As a result of a sample survey of Android and iPhone smartphone users over 10 years of age by WiseApp and Wise Retail, there were 44.41 million people who used the YouTube app in January this year. Of the 44.56 million Korean smartphone users, 88% used YouTube more than once in a month, and the total usage time was 1.235.4 million hours.

It is used for 30 hours and 34 minutes per person per month, and 59 minutes or more per day.

Of the 44.41 million YouTube app users, 10s were 13.4%, 20s 17.2%, 30s 19.4%, 40s 21.3%, and 50s or older 28.7%. People in their 50s and over had the most use of YouTube.

Use of YouTube by generation (provided = Wise App)

In addition, out of the total usage time of the YouTube app, there are 20.6% for teens, 23.3% for 20s, 17.2% for 30s, 13.6% for 40s, and 25.4% for 50s or older. This was the longest.

The number of users and total hours of use were the highest among those in their 50s or older.

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Use of YouTube by generation (provided = Wise App)

The average usage time per user is 2,812 minutes (46 hours and 52 minutes) for teens, the longest, 2,491 minutes for 20s (41 hours and 31 minutes), 1630 minutes for 30s (27 hours 10 minutes), 50 It was 1,616 minutes (26 hours 56 minutes) for older generations and over 1,170 minutes (19 hours 30 minutes) over 40s.

The above survey was conducted by WiseApp and Wise Retail, an app/retail analysis service, based on a sample survey of Korean Android users (38.68 million) and iPhone (7 million) smartphone users over the age of 10.





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