[서울신문] GS Home Shopping president apologizes for’Kim Sae-rom’ Temporary suspension of broadcasting (general)

Representative Director Kim Ho-sung “We apologize for the broadcast”

Broadcaster Kim Sae-rom apologized for the facts about the sequel to the case,’I want to know’ during a live home shopping broadcast. GS Home Shopping also temporarily suspended the broadcast by expressing apology for the controversy.

On the 25th, the CEO of GS Home Shopping Kim Ho-sung said, “I apologize for the broadcast of’Show Me The Trend’ on the night of the 23rd,” and said, “I was disappointed to customers and viewers due to inappropriate remarks by the performers during the broadcast.”

He continued, “GS Home Shopping takes this situation seriously and feels a heavy sense of responsibility.” Accordingly, in order to reborn as a broadcast that empathizes with customers and shares with customers, we decided to temporarily suspend the program and check the entire process including the production system. I will not recur. Once again, I bow my head to our customers and viewers, and apologize.”

Sae-rom Kim, who has been working as a show host for 10 years this year, promoted a product during a live broadcast on GS Home Shopping on the 23rd. “Is’I want to know that’ finished? It’s not that important now.”

It was a remark that was conscious of the’I want to know’ (hereinafter’the egg’) being broadcast on SBS at the same time.

‘G-R’ broadcasted’I’m sorry Jung In-ah, and the way our anger should go’ on the 23rd following’Why Did Jung In Die?-271 Days of Perpetrator and Bystander’, which caused a great social repercussion on the 2nd.

It was a topic with great public consensus, so the concentration of viewers was high. However, as Kim Sae-rom’s remarks became known, criticism from viewers and netizens poured out.

Kim Sae-rom “The (Jung In) case that hurt my heart too”

In the end, Kim Sae-rom, on Instagram the next morning, said, “I leave a message in my heart reflecting on my comments on other programs during the live broadcast that I just finished.”

He said, “I didn’t know in advance that the topic of today’s (‘Garl’ broadcast) was dealing with an incident that hurt me a lot and I was very angry, and even if I didn’t know, even though I was always dealing with an important story due to the nature of the program, I was disappointed.”

Kim Sae-rom added, “I am deeply aware of a lot while reading the comments you post.” “I am sorry,” adding, “I will reflect on my careless actions today by reflecting on each of the criticisms and comments.”

In home shopping, where trust and image of the performers are vital, Kim Sae-rom’s statement was a fatal blow. Despite the apology, on GS Home Shopping’s SNS (social network service), there were criticisms such as “Take proper action”, “Get off”, and “Is clothes important now?”.

Reporter Kim Chae-hyun [email protected]