21 online exhibition support including’C Lab Inside’ project and’C Lab Outside’ startups
In the News Reporter Kwon Ji-youngㅣSamsung Electronics supports domestic startup participation in CES 2021, the world’s largest electronics and IT exhibition, held from the 11th to the 14th (US local time).
According to Samsung Electronics on the 6th, the first four outstanding tasks of’C Lab Inside’, an in-house venture fostering program for employees, were unveiled for the first time, and 17 start-ups fostered by’C Lab Outside’, an external startup target program, participated in online exhibitions. Help.
This is the highest number since we started applying for CES participation in 2016, four years ago. Since last year, Samsung Electronics has been supporting startups fostered by’C Lab Outside’ to participate in CES.
In particular, in this exhibition, not only 11 startups that Samsung Electronics fostered at the’Samsung Electronics Seoul R&D Campus’, but also 6 startups that were fostered together with the’Daegu-Gyeongbuk Creative Economy Innovation Center’ will participate in CES for the first time.
Startups supported through’C Lab Outside’ will participate in world-class electronic exhibitions to establish a foothold in the global market and have the opportunity to receive feedback on products and services from consumers around the world.
Startups can meet with visitors in real time through the CES website, and can continue to exhibit and meet on the website for a month after the exhibition is over.
◇’C Lab Inside’ is the first to reveal 4 tasks reflecting the recent lifestyle
The first four C Lab Inside Tasks to be unveiled this time are to be used in future development by examining marketability and consumer reactions by introducing customized products and services that reflect the recent lifestyle.
These tasks are ▲’EZCal’, a TV image quality adjustment solution that allows you to enjoy the quality of movie theaters at home using a smartphone ▲’Air Pocket’, a device that can easily store and carry oxygen ▲ ‘Scan&Dive’, an IoT device that recommends an optimal solution for clothing management using AI for analysis of clothing materials ▲It is’Food&Sommelier’, a service that analyzes food and recommends wine that suits your taste.
‘C Lab Inside’ is an in-house venture cultivation program introduced in 2012 by Samsung Electronics to spread a creative organizational culture and discover creative ideas of employees, and has been participating six times in a row, starting with the first CES participation in 2016.
◇ Participated in startups in fields such as AI, healthcare, entertainment, etc. supported by’C Lab Outside’
‘C Lab Outside’ is a startup training program that contributes to vitalizing the domestic startup ecosystem by expanding the operating know-how of’C Lab Inside’ in October 2018.
This CES will be attended by 17 startups that have been nurtured through’C Lab Outside’ over the past year.
Among participating companies,’Deeping Source’ is an AI-based technology that removes personally identifiable information in the data and preserves only necessary information and copyright protection technology, while’Flux Planet’ has 250 cameras. Using 3D scanning, we present a solution that enables realistic avatar creation and VR AR content creation.
In addition,’Magpie Tech’ is developing a device that helps children’s physical development and growth management, and’Designovel’ provides a service that recommends and creates clothing designs through AI-based fashion data analysis. Do it.
Starting with CES, startups plan to meet with investors, buyers and industry officials from around the world to seek business cooperation and target overseas markets.
In-guk Korea, head of the Creative Development Center of Samsung Electronics, said, “I hope that startups will find new business opportunities by demonstrating their technology and competitiveness on the global stage of CES.” .